Friday, March 23, 2012

Story of SUCH!

Assalamualaikum Beautiful,

I know its been a while I'm not posting to my blog.. Its just, I can't stand to be in front of the laptop for too long..  Sometimes I feel sick and dizzy.. Anyway, yes! SUCH! has launched our new collections.. It was quite a long postpone since our last collection.. I know... But alhamdulillah we finally launch them..

I wanna tell a bit story behind the establishing of Such! It was started when me and my husband just married.. Maybe about two months after.. Well, long story short.. we're married before both of us got a job because we just already finished our bachelor degree and we're on progress to finish our master's.. Yes, we're still young, married and jobless.. Probably not so laughable condition for many people since this is a serious matter.. but not for us.. we were so happy that time.. and we believe that marriage will open "pintu rizki" for us.. We 1000% believe in that.. So anyway, the idea of starting business begin with a day when I went to a ladies day  bazaar and saw a cotton shawl that used by a guy.. and accidentally he sell it.. That time, many people also interest in that shawl, but so far they want to use it as shawl to cover their neck while its cold..

I also bought it, but for me, I wanna make it as hijab.. Another long story short.. I inspired by that shawl and decided to make it myself.. I know where to buy the fabrics and how to produce them.. but I made a little modification.. I made a bigger size of shawl and I called it pashmina.. Bigger size may cover our chest and back.. And thats when Such! begin.. I wasn't easy at the first time, of couuursee.. It was like a family business.. we hand-in-hand, to do the production, the promotion, the order taking, the packaging.. lalalala.. The whole family worked sooooo hard and of course we had fun with it.. and they are our biggest support for this business since I live in Malaysia that time.. Huuuft.. But alhamdulillah, we're growing and developing.. Now, we have our own workshop and employees.. And alhamdulillah, now we can shipped more than 200 packages/ month.. We ship locally and internationally.. We really thankful for this opportunity and the trust given by our customer..

I still have so many dreams for Such! to be come true.. InsyaAllah.. We run this business slowly but sure, we don't want to be rushing at anything.. Maybe there's a lot of people still underestimate our work, but it doesn't matter.. We really thankful and grateful for what Allah gave us.. this is the rizqi that Allah give to us.. We used to be young-married-jobless.. but now we are young-married-entrepreneur.. hopefully the successful one.. InsyaAllah.. Aamiin..

Make Up by Irma Novita.. I looooove her make up! 
un-make up me and the beautiful models:
left-right: Eckie, Novie, Me, Synta and Tika

Check out our latest collection at

Sartika Putria, Eckie Annisa, Indah Novianti, Syntamira
Photographed by: Alfred Photography
Make Up by: Irma Novita (follow her tweet @nengirmanovita) 
Accessories by: Jingga Pernik  (follow their tweet @jinggapernik)



  1. waahh....inspiration bget yah mbak
    sukses selalu...
    dimana ada kemauan disitu ada jalan...
    is the best tuk product suchnya <3
    slalu dinantikan karyanya...

  2. always looks gergeouss..
    suka bgt ama fashion style ka suci (=

  3. you go girl.. you are so inspiring.. sukses ya suchi... :D

  4. cantik2 mbak... suka...
    mbak kalau bisa pake watermark aja di fotonya, bener2 gregetan pengen share di blog kita cuma kan ga boleh di copy.

    tapi di luar sana pasti ada aja yang mau copy paste fotonya. Jadi bagusnya diwatermark aja mbak...


  5. hi there..i can't seem to get to your "Such" page. it says domain has expired. :(

  6. Loving all the designs, it's really beautiful aspecial the drapees and colors that really give majesty tot all the looks !

    again, love it !